Privacy Policy

Last updated on 11 January 2022

1. Introduction

We are, Pty Ltd and this privacy policy will tell you how we use and protect your personal data when you interact with us, use our website or platform.

On 25 May 2018 the General Data Protection Regulation (GDPR) came into effect to increase protection and privacy of EU citizens. This privacy policy will show how we comply with these strict data protection laws, not just for EU citizens, but for everyone.

2. What we do

We provide a platform that allows you to connect and automate the APIs that you use. Whilst we’re based in Australia. Our staff work harmoniously together to provide our service and develop the platform.

3. How we protect your personal data

We understand the importance of the data we collect on our customers and sensitivity of what our customers may want to use our platform for. We therefore take maximum precautions and provide full transparency of how we do this.
See our security page at for information on how we safeguard your data and the compliance certifications we maintain.

4. What we do with your data

Website visitors and Cookies

When you visit our website, we’ll place tracking cookies on your device for a number of reasons.
Understand how you use our website in order to improve it
Identify if you're a returning visitor or whether you have seen any of our adverts on other websites.
Try to understand whether you are the sort of person who might want to become a Tray customer. We sometimes ask 3rd party services if they have seen your IP before
To detect malicious visitors to protect our services.

A notice is shown to all website visitors when they visit the website informing them of the use of cookies. Once accepted, this notice will not appear for 30 days.

As we use tracking services from 3rd party companies, cookies from these companies might also be placed on other websites that you browse. More information on the cookies we may use can be found below.

Easyflow Platform users

If you have expressed an interest in our products or platform, or you have signed up for an account, we may use the contact information you provided to better understand how we can tailor the service to you and better inform our sales team.
Your contact information may be shared with 3rd party services for the purpose of finding additional public data about you to aid our sales team or to provide a more tailored service. These 3rd parties act as data processors and will only be allowed to process this data based on our instructions for the purposes stated above
If you create an account with us, we may need extra personal data to ensure the security of your account. You may be asked to create a password which will not be viewable by us or provide an access token which won’t be usable by us.
We may use your phone number or your email address to send direct or marketing emails in order to contact you about the use of the service or to promote services that we feel you will be interested in.
Phone calls may be recorded for staff training or sales quality purposes.

The lawful basis for processing the personal data of Easyflow Platform users is for the legitimate interest of our business. We will only process personal data in ways that our customers would expect of us in order to provide the service they’ve expressed interest in.

If you do not continue to become a customer of ours, then we will delete your data 1 year after signing up or expressing interest with us.

Easyflow Platform customers

If you’re a customer and have a contract with us or are potentially going to become one, in addition to using your data in the ways mentioned above as a Easyflow Platform user, we’ll need to collect data to process payments, provide support and monitor your usage of our services.
This is to ensure you’re receiving the level of service you expect, to help us develop our platform even further or to do what’s necessary for you to become a customer of ours.
3rd party services may be used to aid this, such as customer support services like Crisp, payment services like Stripe to learn how you use our services.
Whilst using our services, you may transfer personal data into our platform so that you can take advantage of our API automation. In order to do this, we’re likely to require authentication data like usernames, passwords, tokens. Authorised support staff are only able to view and use this data, with your permission, to provide support to your service.

The lawful basis for processing the personal data of Easyflow Platform customers is for the performance of the contract we have in place, or in order to enter into a contract.

Most personal data will be deleted 1 month after you end your contract with us. However other non-sensitive personal data may be stored for up to 1 year after you end your contract with us. Data required for legal purposes, such as accounting data, will be stored for as long as legally required.

Sharing of data with 3rd parties

Like many companies, we use a number of 3rd party services to help us provide the service you expect. Whilst these services may require your personal data, we only allow these services to use it under strict conditions and we perform adequate due diligence on these companies and the countries they operate in.

5. What rights you have over your personal data

As the owner of your personal data, you have the right to:
View, restrict the processing or update any personal data we hold about you. A lot of this data can be viewed and updated if you login to portal.
Erase any personal data that is not required for a legal or contractual reason.
Remove yourself from marketing by clicking the opt-out link at the bottom of any marketing email.

This policy will be kept up-to-date inline with our processes. Minor amendments may be added to this policy without notice, whereas we will inform our customers of any significant changes.

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