Social media monitoring dashboard

What is a social media monitoring dashboard?

Social media monitoring dashboards visualize important performance metrics for a brand’s marketing efforts on social media. This includes followership, organic performance, the performance of paid advertising, and the visibility of their brand through 3rd party content and discussions (otherwise known as social listening).

Focus area

Followers, traffic from social

Who looks at it?

Social Media Manager, Marketing Manager, Marketing Director

How often?

Several times a week

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